HITS Welcomes The Worth Group as a Partner to the AIG $1 Million Grand Prix at HITS Coachella


Saugerties, NY (March 10, 2017) – HITS, Inc. is pleased to announce that The Worth Group, an American financial, wealth management and lifestyle magazine have signed on as a partner to the fifth-annual AIG $1 Million Grand Prix. The partnership will feature appearances and events from Worth’s luxury car client, Aston Martin. The spotlight will shine on HITS Desert Horse Park on Sunday, March 19, as the AIG Million hosts the brightest starts in show jumping.

The Worth Group will host the Owners Reception and Draw Party for the AIG $1 Million Grand Prix on the evening of Saturday, March 18— a stellar event preluding the grand finale of the HITS Coachella Desert Circuit. The reception will highlight the best in auto, beauty, health and wellness, featuring displays and products from an abundance of Worth’s partners including Aston Martin, Retrouvé, and Human Longevity, Inc. 

In addition to the Owners Reception, the Sunday Drive event will be held on the morning of the Million, on March 19. Riders, exhibitors and VIPs will have the opportunity to test drive Aston Martins courtesy of Aston Martin Rancho Mirage. For more information on the test-driving event, please contact Alisha Snider at asnider@worth.com.

“The AIG $1 Million Grand Prix attracts the highest caliber riders, domestic and international, to HITS Desert Horse Park for the grand finale to the HITS Coachella Desert Circuit,” said HITS President and CEO Thomas Struzzieri. “We are proud to continue that tradition in 2017 with AIG, and our newest partner, The Worth Group.”
 
About AIG
AIG Private Client Group, a division of the AIG member companies, offers personal insurance solutions for individuals and families.  Its innovative offerings are designed to enhance protection of, and minimize threats to, personal wealth and safety. In addition to policies for homes, excess liability, automobiles, private collections and yachts, AIG insurers can help equine owners address their more specialized coverage needs.

About The Worth Group
Focused on entrepreneurship, wealth management, philanthropy, travel and life’s pleasures and passions, content published under the Worth brand is distributed via print, digital, broadcast and radio channels. The Worth Group platform includes the award-winning, quarterly magazine Worth, a robust digital platform anchored at worth.com, signature events and syndication partnerships with leading media companies.

Worth content is created by an award-winning editorial team led by editor in chief and Chief Content Officer Richard Bradley. Contributors include founder and CEO Burch Creative Capital Christopher Burch, Smith College president Kathleen McCartney and executive director at Harvard University Center for European Studies Elaine Papoulias.
About HITS, Inc.
HITS, Inc. produces high-quality, international-level hunter/jumper horse shows. Based in upstate New York in the Village of Saugerties, HITS has been producing shows since 1982 and is now a nationwide company with world-class circuits in California, Florida, Arizona, New York, Viginia and a new property coming to Chicago, Illinois in  May 2017. 

While hosting the richest weekend in show jumping at HITS-on-the-Hudson, HITS also formed the Triple Crown of Show Jumping. This includes the AIG $1 Million Grand Prix  in Thermal, California, the Great American $1 Million Grand Prix in Ocala, Florida and Saugerties $1 Million Grand Prix FEI CSI-5* in Saugerties, New York.

For more information and a complete schedule of classes and events, visit www.HitsShows.com. Stay connected with HITS! Join us on Facebook and follow us on Twitter and Instagram. Media should contact the HITS Media Team at 845.246.8833 or e-mail media_info@HitsShows.com.